22: Differentiating Your Brand with Katrina Markoff

Today’s episode is literally and figuratively a treat! I chat with Founder, CEO, and Chief Chocolatier of Vosges Haut-Chocolat, Katrina Markoff, who originated the category of artisanal chocolate blended with exotic spices and other unusual ingredients. Learn about the “laboratory culture” she inspires and models to spur continued innovation, how she differentiates the soul of…